For entrepreneurs and business owners who have set up the company, registered the name and designed the logo but now want to take it to the next level and build a brand which really means something to your audience and gets people talking.
The workshop is a practical and interactive session which takes everyone through the process of how to build a brand DNA for their company and covers;
- What is a brand DNA and how do you create one?
- What’s your story? And why did you start the business?
- Identifying brand truths and personality
- Core beliefs and values (and why they’re important)
- Pulling it all together and evolving it in the future
By the end of the session, participants will have learned the tools and strategy to;
- Create a brand with personality and that customers really want to engage with
- Develop a brand that gives people something to talk about
- Build a brand that has a real difference in the market
To find out more, please get in touch